User-centred reasoning
Connects evidence, task, context, constraints, design choice, and expected behaviour.
Uses generic personas or personal preference as user evidence.
Marketing & Creative
UI/UX Designer Job Description
A UI/UX Designer studies user needs and turns them into understandable, accessible interface flows, prototypes, and production guidance.
Define whether the role emphasises research, interaction, visual UI, design systems, or end-to-end product design.
Candidate-facing template
Edit the description for your organisation
Replace bracketed details, remove anything that is not genuinely required, and obtain the appropriate internal approval before advertising.
Ready-to-edit job description
Copying excludes all recruiter notes below.
UI/UX Designer
- Location
- [Location or working arrangement]
- Employment type
- [Full-time, part-time, or contract]
- Reports to
- [Design Lead, Product Director, or Head of Experience]
About the role
[Company name] is hiring a UI/UX Designer for [product or service]. You will investigate user needs, map journeys, design accessible interactions and interfaces, test assumptions, and work with product and engineering through implementation.
What you will be responsible for
- Plan proportionate discovery and usability work around real product decisions.
- Create flows, information architecture, wireframes, prototypes, interface designs, and detailed states.
- Design for keyboard, assistive technology, responsive layouts, localisation, errors, and varied user contexts.
- Contribute to design-system patterns, content decisions, specifications, and implementation review.
- Use qualitative and quantitative evidence to iterate after testing and release.
What success looks like
- Priority users can complete core tasks with fewer avoidable errors and barriers.
- Design decisions are traceable to user evidence, product constraints, and intended outcomes.
- Released experiences match agreed interaction, content, accessibility, and responsive behaviour.
Essential qualifications
- Portfolio showing user-centred interaction and interface design for relevant products.
- Strong journey, information-architecture, prototyping, visual hierarchy, and usability skills.
- Practical accessible-design knowledge and collaboration with engineers.
- Ability to explain research limits, trade-offs, feedback, and attributable contribution.
Preferred qualifications
- Experience with [product type, user group, regulated setting, or design system].
- Research, UX writing, service design, analytics, front-end, or facilitation depth relevant to the team.
Tools and working knowledge
- Interface design and prototyping platform
- Research, testing, accessibility, and analytics tools
- Design system, whiteboard, documentation, issue, and collaboration systems
Compensation: [Add approved range, currency, bonus or equity, benefits, equipment, portfolio expectations, and location basis.]
[Company name] will provide accessible portfolio and assessment routes and discuss reasonable adjustments for research and design work.
How to apply
Apply through [method] with case studies showing the problem, evidence, personal contribution, iterations, constraints, and outcome.
Performance expectations
What good performance looks like
Use these outcomes to replace vague activity lists with the evidence the hiring manager expects to see after the person joins.
Research effort is proportionate and directly informs named product choices.
Designs cover empty, loading, error, permission, recovery, responsive, and accessibility states.
Implementation review identifies material experience gaps before or shortly after release.
Hiring-manager intake
Questions to settle before advertising
Record specific answers so sourcing, screening, and interview decisions use the same definition of the role.
- 1
Which users, platforms, journeys, product areas, and design maturity are in scope?
- 2
How is work divided among research, product design, UI, content design, service design, and design systems?
- 3
What access exists to users, analytics, accessibility expertise, and engineering collaboration?
- 4
Which portfolio capability matters most and how will confidential work be handled?
Evaluation criteria
Evidence to use in a UI/UX Designer scorecard
Agree the criteria before interviews begin, then score examples against the same evidence standard.
Interaction completeness
Designs main and edge states with accessible, responsive, and recoverable behaviour.
Presents polished happy-path screens without system behaviour.
Delivery collaboration
Works through feasibility and implementation details while protecting the user outcome.
Hands off files and treats deviations as purely engineering failure.
Structured interview
UI/UX Designer interview questions and strong signals
Ask the same core questions in the same order, then use follow-ups to understand the candidate’s individual contribution.
1
Show a design that became simpler after research.
Strong answer signal
Explains the original assumption, evidence, removed complexity, trade-off, and observed outcome.
2
Describe an accessibility issue that changed the interaction, not only the colours.
Strong answer signal
Covers semantics, keyboard, focus, content, assistive technology, and verification.
3
Tell me about a design compromise you accepted.
Strong answer signal
Balances user impact, feasibility, risk, timing, mitigation, and future evidence.
Related titles
Check the scope behind the title
Product Designer — often owns end-to-end discovery and delivery within a product team.
UX Designer — may emphasise journeys, interaction, research, and information architecture.
UI Designer — generally concentrates on interface visual design and component application.
Common hiring mistakes
Problems to remove before publishing
Using UI/UX as a catch-all for research, visual design, branding, front-end development, and product management.
Evaluating only polished screens instead of reasoning, states, accessibility, and shipped learning.
Requesting a large redesign exercise using the company’s real unsolved problem.
Continue the hiring workflow
Related roles and recruiter resources
Related job descriptions
Helpful recruiter resources
Candidate Presentation Software
Present evidence clearly to a hiring decision group.
Client Feedback Management
Capture structured reviewer feedback and next actions.
Interview Question Generator
Create portfolio probes for the agreed design scorecard.
How to Identify Genuine Skills
Verify individual contribution through evidence-led questions.
Source and review notes
How this template was prepared
- Language
- International English
- Prepared by
- ATZ CRM Editorial Team
- Review
- ATZ CRM Recruitment Editorial Review
- Last reviewed
- 2026-08-05
O*NET: Web and Digital Interface Designers
Reference for occupation tasks, knowledge, skills, abilities, and work activities.
ESCO: occupations and skills
Reference for internationally recognised occupation and skills terminology.
Qualifications, compensation, licences, working conditions, and equal-opportunity wording must be checked for the role and location before use.
Recruiter questions
UI/UX Designer job description FAQs
What should a UI/UX Designer job description include?
Define users, product, platforms, research access, interaction and visual scope, accessibility, design systems, delivery collaboration, and portfolio evidence.
What is the difference between UI and UX?
UX covers the broader task, journey, structure, and interaction. UI focuses on the visual and interactive interface. Many product roles combine both.
How should a design portfolio be assessed?
Review the problem, evidence, contribution, alternatives, iterations, accessibility, constraints, shipped result, and learning—not visual polish alone.