Unsubscribe and opt-out settings help keep email outreach compliant and respectful for candidates and contacts.
Quick Answer
When composing an email, select Include opt-out/unsubscribe link. Recipients who click the link are marked opted out, and ATZ CRM skips them in future bulk emails.
How Opt-Out Works
Opt-out applies to all records linked to a specific email address. Once an email address is opted out, no further emails can be sent to that address unless communication is re-enabled.
Include an Unsubscribe Link
- Compose an individual or bulk email.
- Check Include opt-out/unsubscribe link.
- Send the email.
When the recipient clicks the link, ATZ CRM marks them as Opted Out and shows an opt-out label on the profile.
Automatic Bulk Email Exclusion
Opted-out candidates and contacts are skipped during bulk email campaigns. You do not need to filter them manually.
Customize the Unsubscribe Button
Go to Admin Settings > Email Opt-Out Settings to customize or translate unsubscribe button text.
Manually Opt Out a Candidate or Contact
Open the candidate or contact profile, click the three-dot menu, and choose Opt-out of email.
Confirm the action in the pop-up. The record is marked opted out and email is blocked for that address.
Re-Enable Email Communication
Open the opted-out profile and click Remove opt-out from all emails or click the email address.
Confirm that you want to re-enable email communication. The opt-out label is removed.
Limitations
ATZ CRM does not currently support bulk opt-out actions. Opt-outs must be managed individually from profiles.
Use Cases
Bulk Outreach Compliance
Include opt-out links in campaigns so recipients can control future communication.
Manual Suppression
Manually opt out a record when a candidate or contact requests no further email.
Re-Enable After Permission
Remove opt-out only when the recipient has clearly agreed to receive emails again.
Troubleshooting
A Recipient Cannot Receive Email
Check whether the email address is opted out on any linked record.
Opted-Out Records Appear in a Selection
They may still appear in lists, but ATZ CRM skips them during bulk email sending.
Need Bulk Opt-Out
Bulk opt-out is not currently supported. Manage opt-outs from individual profiles.
FAQs
Does opt-out affect sequences?
Yes. Opted-out records are excluded from sequence email enrollment or email sending.
Can I translate the unsubscribe text?
Yes. Use Email Opt-Out Settings to customize or translate the button.
Should every bulk email include an unsubscribe link?
For campaign-style or broad outreach, including an unsubscribe link is a best practice and may be required by your compliance policy.